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Julie Clarke Candles – brand, pack and product design | Emajõe Disain

Julie Clarke Candles – brand, pack and product design

The design of the Julie Clarke range of candles and diffusers went beyond packaging as here the packaging becomes an intrinsic part of the product design itself.

Antique oriental Victorian style drawings in the typical cobalt blue colour were created as wrap-around patterns for the porcelain product and the box packaging.

The reed diffusers are available in many scents, each of which was assigned a colour to match with the base inside box, textile ribbon on the top, outer pack label and product label with brand mark.