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Reproductive Medicine

The Competence Centre on Reproductive Medicine and Biology is an exceptionally long name for a logo, and while they use CCRMB for short, these intitials would not communicate anything in a logo. Given such a typographical challenge I decided to use a simple typographical solution to a symbol representing fertilization of the ovum. This summarized the objectives of their research and services: human and animal assisted reproductive technologies.

In addition to the basic range of corporate visual identity materials, I also designed the opening page of the website and took photographs for the animated banner.
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